Driver fatigue campaign
Driving Tired Kills
Driver fatigue related content:
Driving tired can be dangerous
Driver fatigue causes hundreds of road accidents each year. And these accidents are roughly 50% more likely1 to result in death or serious injury. When drivers fall asleep, the police find no signs of braking, or any avoiding actions, so they tend to result in higher-speed collisions.
We all know we shouldn’t drive when we’re too tired, but sometimes weather, logistics, lack of alternatives or time constraints2 mean we do anyway. However, driving while fatigued or sleepy leads to significant impairment of our driving performance3, increases reaction times and reduces attention, compromising decision-making and our ability to control the vehicle. It’s incredibly risky.
Drink a coffee. Have a rest. And survive.
Tackling tiredness myths
Drivers regularly use countermeasures to tackle their tiredness, such as stopping for a walk, opening a window or turning on the radio. But these don’t work. While taking a quick break or drinking a caffeinated drink can make a short-term difference, it’s a very temporary measure. The sleepiness will keep returning until you’re properly rested. See some of the most common myths around driving when tired below.
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Night Driver
You can’t fight sleep. Can you spot the signs of driving tired?
Comparable to drink-driving
Driving whilst tired can impair your driving skills, just like drink driving does. A person who drives after being awake for 17 hours has impaired driving skills comparable to a driver with a 0.05 mg/ml blood alcohol level. A driver who hasn’t slept for 24 hours has impaired driving skills comparable to a driver with an illegally high blood alcohol concentration of 0.1 g/l3.